Do you know how to charge your service clients? Do you understand and can you clearly communicate the value of what you deliver? These are two of the topics I dug into when I was on School for Startups Radio with Jim Beach (start audio 34 min, 48 sec). Jim and I met at the […]
School for Startups Radio Interview Read More »
Live on Radio X, it’s Janene the Pricing Lady. Listen to my interview on the English Radio show. I must admit that was the first time I was on the radio. It felt kind of cool. In this short interview, we discussed a bit about pricing and how I work with clients. Scroll down to
Janene on the English Radio Show Read More »
Many entrepreneurs have the mindset that if they speak or think about money or profit in their business it makes them greedy. Nothing could be farther from the truth. Find out more about why profit equals growth in this video. You’re Not Greedy In this blog you’ll understand why thinking about money and profit in
Why Profit Equals Growth Not Greed Read More »
There are many aspects of pricing that are important to a business’ success. Knowing when and how to adjust prices is critical to your relationship with customers, the market and your business results – your profit. Find out more in this video, The Gambler and the Art of Pricing. Pricing Is More Than Just Price
Pricing Lessons from The Gambler Read More »
It’s time to start asking questions, find out more, and get to the bottom of your customer’s hesitation. They did it. After all the you’ve invested, your potential client responded with “That’s too expensive!”. There’s silence now and you can feel that little nudge of panic rising. But you know what to do because you
(VIDEO) 4 types of questions to ask when your customer says “That’s too expensive!” Read More »
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If so this guide is precisely what you need.
The customers you choose to focus on, set the tone for your business. How you work, what you offer, how you offer it, what you charge and more.
This simple guide will help you think through which customer segments could be the most suitable for your business.
If so this guide is precisely what you need.
This is a strategic pricing decision. That’s great news. It means that by answering a few simple questions you can get to the answer.
12 questions with explanations and a simple checklist plus little critical thinking will help you decide the best course of action.
