Helping you price with purpose, clarity and confidence — now and as you grow.
Pricing Workbooks for under 100 CHF
Want more than one guide? Be sure to have a look at the Pricing Workbook Bundle at check out to grab all four at a special price.
Ranking System
How do I identify my ideal audience?
Not sure who to focus on? This workbook helps you compare your different audience segments and decide where to start — so you can stop sounding like a generalist and start positioning yourself more strategically.
CHF 30 — Get clear on who you’re targeting and why.
Workbook
Should I Put My Prices on My Website?
Whether or not to show your prices is a strategic decision. This workbook walks you through 12 key questions to help you assess what’s right for your business, your brand, and your buyers.
CHF 25 — Make your pricing visibility decision with confidence.
Convo Playbook
How to Handle Pricing Objections.
Worried about how to respond when clients push back on price? This workbook gives you a clear process, confidence-building insights, and real-world scripts to help you handle objections without discounting.
CHF 50 — Communicate your value and protect your pricing.
Price Check Tool
Should I raise my prices?
Not sure if it’s time to raise your prices? This workbook gives you 12 signs to watch for, plus a scoring system to help you assess the situation objectively and take action.
CHF 45 — Spot hidden revenue leaks and price with purpose.
Self-Paced Pricing Courses
Raising Prices
What's holding you back?
Know it’s time to raise your prices but unsure how? This self-paced course walks you through what to change, how to plan it, and how to communicate it clearly — so you can move forward with confidence. Just 450 CHF.
Client Interviews
Be the expert in your customer
Not sure what your clients really value? Learn how to run effective customer interviews that reveal what matters most — so you can price, position, and shape your offers with clarity. Just 250 CHF.
Pricing Psychology
Optimize your pricing page
Understand the psychology of a pricing page. Learn the basic elements of pricing psychology and how to use them on your pricing page and written offers. Only 150 CHF.
Complimentary Pricing Resources
Pricing scorecard
Assess your pricing.
Pricing Scorecard is a self-assessment tool that shows you what is working (and not) and how you can develop your pricing to grow your business more quickly.
Simple. Insightful.
Pricing toolkit
Understand Profit
My Pricing Toolkit helps you see how pricing can either make or break your business. The tools help you better understand how your pricing decisions impact your profits.
Pricing Podcast
Live with The Pricing Lady
More than 100 episodes with amazing guests who share their pricing journey, experts who share their know how and solocast episodes where I share with you what I know, you’ll find loads of tips, tactics and strategies to enjoy.
Evergreen webinar
What is a fair price?
Do you know what the components of a “fair price” are? You can’t set one if you don’t even know what it is. Find out now.
