Janene

Creating a pricing strategy can feel a lot like buying a lottery ticket—you pay the price, but there’s no guarantee of a return. Now, consider your pricing approach. Do your clients feel like they’re gambling on whether they’ll get value? If you’re not sure then you need to find out. And if they feel there’s […]

Are you a shy pricer or do you feel confident about your prices? If you feel shy or uncertain about your prices, you’re not alone. Many people feel this way, what’s most important is that you identify that’s you and start taking steps to shift things. In this episode of Live with The Pricing Lady,

Position your discovery calls for success! In this episode of Live with The Pricing Lady, the Podcast, we delve into the transition from offering free sessions to securing paid clients by optimizing your discovery calls. I share my journey of shifting my mindset and rethinking the purpose of these initial calls. We take a look

Assess your pricing strategy – is it setting you up for success—or holding business success back? Or maybe it’s just limiting where you can go. Either way it might be the perfect time to make a change. In this episode of Live with The Pricing Lady, we’re taking a look at how to review your

When’s the right time to discuss price with clients? In this Live With The Pricing Lady episode, we’re tackling one of the trickiest aspects of pricing strategy: when to bring up price in conversations with clients. Jumping into it too early can make your conversations feel cold and transactional, potentially putting off clients before they

Strategic pricing: Are you pricing your products or services intentionally or just guessing? If you’re just guessing , you’re undoubtedly missing out on growth opportunities and profitability. In this episode of Live With The Pricing Lady, I sit down with the talented Lorraine Ball—marketer, business consultant, and entrepreneur—to explore how pricing with a more strategic

Let’s look at the pros and cons of discounts in your business. Are discounts and promotions helping your business thrive, or are they quietly cutting into your profits? In this episode of Live with The Pricing Lady, we’re getting real about something many businesses struggle with—how to use discounts without damaging your bottom line or

Pricing strategies for new coaches. Have you ever thought to yourself, “I’m new coach, I can’t charge that much.” Even worse. Maybe someone advised you not to charge much or do it for free. As a result you’re afraid and holding yourself back from charging more. Between bad advice, not knowing how to do it

Do you suffer from the Price Rise Trap? Worried about being seen as greedy? Scared that you’ll lose customers if you charge more? Think it’s just to hard, I won’t bother? In this episode of Live With The Pricing Lady, we tackle the common price trap myths and fears that hold businesses back from increasing

What has the BIGGEST impact on your how effective your pricing strategy is? Nope, not the customer. Not your competitors. Not your costs. You do. Your behavior, what you chose to do or not do has a bigger impact on your prices and your pricing strategy than anything else. This is one reason why it’s