Hourly rates or packaged pricing, which is right for your business? People often start off with time-based rates (hourly or daily), it seems relatively simple and straight forward – at first glance. But when you look closer time-based rates can be difficult to work with and they don’t actually serve you or your clients well …
From Hourly Rates to Bundled Value: The Power of Packaged Pricing Read More »
Pricing objections will come, as a founder or business owner it’s important to prepare yourself (and your team) for when a client prospect says, “No thank you.” Whether it’s because it’s too expensive or they don’t know if they need it or something else, knowing what to do next can feel confusing or even a …
Overcoming Objections: The Worst Way to Respond to Pricing Objections Read More »
Pricing is a much undervalued business topic. It has a bigger impact on your profit than anything else in your business – yet if you’re like most people you don’t often give it much attention. Studies show time and again that of the four profit levers (price, volume, fixed costs and variable costs), price has …
Understanding value is the key to unlocking pricing and profits. Some aren’t sure how to “calculate” value, others struggle to communicate it, others don’t understand profit and some struggle with a combination. What I do know for a fact is that the more you learn and understand the value, the more you realize it’s everywhere. …
Profit Puzzles: Decoding Pricing, Value, and Crowdfunding Campaigns Read More »
There is no doubt about it that to succeed in your business you will need to embrace a profitable pricing mindset. But what is that and what keeps people from having it? Pricing and mindset are linked. You can know how to set prices but if you don’t believe you deserve them you will sabotage …
Ready to break free from the ordinary? Many Startups are working on technologies that just a few years ago didn’t even exist. They weren’t even possible, maybe not even a dream. Technology is evolving fast and so are the new and innovative ideas that come along with those advancements. And the question I often get …
Unveiling Strategies for Pricing Unique Offerings Read More »
As a business owner, you’ve probably heard the saying “You can be good, you can be fast, or you can be cheap. Pick two.” Is it really that simple? 🤔 Recently someone wrote to me that they were struggling with this concept of good, fast or cheap as they aren’t fast. And they feel pressured …
What does Good, Fast or Cheap mean for your Service Prices? Read More »
Have you ever asked yourself, should I adjust prices for different geographies? Certainly if you’re doing business internationally you’ve most definitely asked yourself that questions. And you’re not alone in that. Over the years many people have asked me the question. Well, to be precise they’ve asked me “How should I adjust prices?” People almost …
Should I adjust prices for different geographies? Read More »
How can you improve your relationship with money? Great question now let’s get some answers. As you know I’ve invited two money experts, Ilana Jankowitz and Clara Creitz, onto the show recently to talk about Women & Money. In part 1 we took a look at where our money mindset comes from, how it disrupts our …
Women & Money: Improving your relationship with money (Part 2) Read More »
Women-owned businesses are significant contributors to the economy. And the number of businesses founded by women in many countries out-pacing overall new business growth. Despite this women face significant obstacles when it comes to starting businesses. While there are many factors that contribute to this, one aspect has to do our relationship to money. It’s …
Women & Money: How your mindset impacts business and life. (Part 1) Read More »
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