Knowing what and how to charge your customers isn’t always easy. There are many things that can get in the way, least of all yourself. When you’re challenged by a customer on price, worry and self-doubt can creep in. What do you do when your customer says that’s too expensive: Do you feel a sense […]
(VIDEO) 3 things your customer might be saying, when they say “That’s too expensive!” Read More »
Self-doubt hinders the soul. It can feel crippling at times; holding us back from doing and achieving what we want the most. We may not all feel self-doubt the same ways, with the same intensity or in the same context, but we all face it from time to time…it’s part of the human condition.It often creeps
Self-doubt in the Way? Read More »
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The customers you choose to focus on, set the tone for your business. How you work, what you offer, how you offer it, what you charge and more.
This simple guide will help you think through which customer segments could be the most suitable for your business.
If so this guide is precisely what you need.
This is a strategic pricing decision. That’s great news. It means that by answering a few simple questions you can get to the answer.
12 questions with explanations and a simple checklist plus little critical thinking will help you decide the best course of action.
