I’ve said it before and I’ll say it again, pricing is only relevant in the context of value. As the person selling, the better you communicate value, the more you’ll connect with the target audience. And the more they’ll understand the value of what you or your products deliver. In this short video we take […]
Reason #7: You’re Not Communicating Value Properly Read More »
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If so this guide is precisely what you need.
The customers you choose to focus on, set the tone for your business. How you work, what you offer, how you offer it, what you charge and more.
This simple guide will help you think through which customer segments could be the most suitable for your business.
If so this guide is precisely what you need.
This is a strategic pricing decision. That’s great news. It means that by answering a few simple questions you can get to the answer.
12 questions with explanations and a simple checklist plus little critical thinking will help you decide the best course of action.
