March 2022

There are three types of discounts effective, ineffective and unnecessary. Most small business could benefit from being more careful about the discounts they offer and when. In fact, when it comes to “leaking” profits, poor discounting habits are often the biggest drain. It makes sense to put more rigor and thought behind what you’re doing. …

6 Questions You Should Ask Before Offering a Discount Read More »

Over the years I have heard the battle cries  from businesses and sales people about how the competition has such low prices. “It’s killing our business. What can we do?” They cry.  Often they feel defeated and like they don’t have a chance to be successful because these “cowboy” competitors are in the way, with …

How Can the Competition Have Such Low Prices & What Should I Do About It? Read More »