March 2021

Make Pin-The-Tail-On-The-Donkey Pricing A Thing of the Past | The Pricing Lady

Make Pin-The-Tail-On-The-Donkey Pricing A Thing of the Past

Episode 6​8 | Live with the Pricing Lady (Thursdays 15.00 CET) ​Pricing without reason. When you’re just guessing at what price to charge it’s nearly impossible to have any sense of confidence about your price. You’ll hestiate in many aspects. Pricing without reason or guessing is what I call Pin-the-Tail-on-the-Donkey pricing. Pin-the-Tail-on-the-Donkey was a popular …

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How Your Part of the Equation When It Comes to Better Pricing Decisions | Live with the Pricing Lady

You’re Part of the Equation When it Comes to Better Pricing Decisions

Episode 6​7 | Live with the Pricing Lady (Thursdays 15.00 CET) Better pricing decisions come with know how and experience. You are a big part of the equation when it comes to improving upon your pricing. ​In this episode of Live with the Pricing Lady, expert guest Sheila Balgobin shares with us her own pricing …

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3 Reasons to Look at Pricing Earlier Rather than Later: Solocast (E65_Live with the Pricing Lady)

3 Reasons to Look at Pricing Earlier Rather than Later

Episode 65 | Live with the Pricing Lady (Thursdays 15.00 CET) Dear startups and new businesses start with pricing earlier on.  Often when clients come to me they say “I’m not ready to talk about pricing yet.” Even though they’ve been at their business for months even years. Experience shows that pricing should should be looked …

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