The Pricing Lady Podcast brings you new episodes every other week on pricing strategy, pricing confidence and pricing decisions for consultants, coaches and service-based businesses. For many businesses pricing feels like a big ‘ole mystery. On this pricing podcast we have frank conversations about pricing, how to do it better and how it helps you to…

  • Charge for the value your offer brings clients.
  • Communicate value and price with more ease and confidence.
  • Grow your business, more profitably.

Learn from successful, savvy and seasoned entrepreneurs & experts. Get simple tips and strategies from those who’ve gone before you. Hear what they’ve tested out, what worked and what didn’t. And learn why. Listen and enjoy making your business more profitable!

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Pricing Podcast

With over 175 episodes over the past 7 years, you’ll find all kinds of topics related to business strategies, improving prices and how to tackle the mindsets that are holding you back. I’m sure you’ll find interesting insights, great stories and tips. Do you have a great idea for an episode for the show? Reach out and share your ideas.

Alex Merry, founder of MicDrop, guest on The Pricing Lady Podcast Episode 178 - Speaking Fees: Everyone Thinks Other Speakers Get Paid More. The Data Disagrees.
Speaking fees are one of the most misunderstood parts of building a speaking business. Too many speakers set their fees based on guesswork, competitive anxiety or a number they pulled from thin air — and then wonder why the business ...
Why you keep pricing too low — The Pricing Lady Podcast Episode 177
Pricing too low feels like the safe move. It’s not. Most business owners start at the bottom of the market — not because they’ve thought it through, but because that’s where their eye lands when they look at the competition. ...
Offering free coaching sessions to get people in the door seems obvious but is it bring the right clients to your door?
Free coaching sessions feel generous. The idea is to give people a taste, build trust, lower the barrier. The logic feels solid. It’s harmless, right? But a free session isn’t just a bit of free work. It’s a signal about ...
Lowering coaching prices when the market saturates, is that a good move?
If you’re thinking about lowering coaching prices because the market feels saturated, you’re not alone. During a recent coaching.com keynote, a coach wrote in the chat, “There are so many coaches now, I don’t think we can charge what we ...

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More about me

Hello

I’m Janene, The Pricing Lady!

A highly-trusted Business Strategist and Pricing Coach for female-led businesses, entrepreneurs & startups. And a Certified Pricing Professional. My mission is to empower women-led businesses and scale ups. like yours, to confidently create, communicate and charge for the value they deliver. Helping you build a more sustainably profitable business. That’s what I strive to achieve through my pricing podcast and working with clients like you.

Do you want to feel more confidence in your prices? Are you ready to learn more about how to improve pricing in your business? Then you, my dear, are in the right place. Let me be your guide.

I love hearing from my listeners and often get new ideas for great episodes from them. You can help me make it great! 

If you enjoy the content, be sure to share this pricing podcast with your colleagues.

 

Pricing Podcast with Janene