handle pricing OBJECTIONS


Do your clients say: “The price is too high” or “I’ll buy if you give me a discount”?

Build your confidence & close better deals!

How many objections do you get each year 100, 1000 or more?

For just 47 CHF you can handle pricing & other sales objections like a pro. There are better ways to approach these scenarios than go on the defense. This guide helps you identify objections and learn how best to respond.

Confront your pricing fears. Use tactical methods that help you focus on value and your calm.
Become confident when it comes to how you handle pricing objections.


ready to stop fearing objections?

What's Included

Unlock formulas to approach objections the right way

Ignoring customers or arguing in defence whenever they reject a price is a sure fire way to not only annoy a customer, but lose a potential sale and feel bad.

The simple formulas to handle pricing objections will support you to engage with clients respectfully and tactfully, reframing their objections so you can win the sale at a price that’s fair to you both.


Uncover the psychology behind your pricing guilt

You know you’re charging for the value you deliver. That your price is reasonable, but why is it so hard to discuss price?

Learn to champion your prices, and pivot your mindset to achieve your pricing goals.

Actionable tactics and strategies to use

Fearing the words “can I have a discount” or “your price is too high” will only keep you uneasy with pricing dread, even though these objections are typical for businesses like yours, every day!

Plan for the inevitable, and stand up for the value your product or service delivers with these small but mighty steps that build your confidence.


Release your price anxiety with multiple real life scenarios and scripts.  

Be prepared, NOT STUCK   the next time you’re faced with a pricing challenge!

Don't take my word for it. Read what others have to say about working with me.

“Our team has participated in several workshops and courses with Janene, and each time we’ve learned something new about pricing! Working with Janene has given us confidence to price our software and also helped us articulate the advantages to clients in negotiations. We warmly recommend working with Janene!”

Ingrid Stalder

Co-Founder Vanilla Plan AG

“Before working with The Pricing Lady, Expert! I had no idea what I should charge for my services. Janene helped me to see the value of my offer, and charge accordingly.  Thanks to her, I am now earning what I deserve. I would wholeheartedly and enthusiastically recommend her to anyone struggling with how to price what they offer.”

Kathy Patellis-Schmidt

Founder, Style Inc

“I had problems getting price packages correct: my clients always opted for the cheapest offering. I was stuck but Janene gave me the solution!

What a “Eureka” moment. I was laughing out loud – as what Janene suggested was so obvious – of course I just couldn’t see it myself. 100% ROI.”

Gunnel Bergen

Life and Career Coach

How I became The Pricing Lady

Like many people I didn’t know Pricing was a career track. I stumbled upon it early in my career and was instantly fascinated by the logical puzzle it presented.

This deep interest led me to work through my pricing professional certification and made me Europe’s most trusted pricing expert for small businesses.

But there’s more to pricing than pure logic and an official certificate. What makes pricing so fascinating is how to combine hard facts and figures to emotions, mindset and confidence. It’s a formula that combines logic, creativity and psychology.

One word of warning though: my passion for pricing is contagious! The chances are that working with me will cause you to get all excited about your pricing, too.

Ready to supercharge your confidence?

Get the 19 page guide for only 47 CHF.