Publishing Types & the Impact on the Price of my Book

Episode 66 | Live with the Pricing Lady (Thursdays 15.00 CET)

How do I know the price of my book?

You’d think that pricing a book is pretty straightforward. But there are, just like anything else, many different things that influences how you set the price. How you’re using the book in your offering. What your goals are with the book. Even how you choose to publish it influences what you can charge.

That’s what I take a look at in this episode of Live with the Pricing Lady with my expert guest.

Brenda Dempsey, the Founder of Book Brilliance Publishing is a publisher helping authors, speakers and entrepreneurs write a book, raise their profile and grow their business. With over 50+ years of experience in the fields of education, publishing and business she and her team are reliable experts who deliver diamond quality service.

As she talks about in the show there are 3 primary forms of publishing each having their unique purpose. There’s no one right way, just different options depending on what you want. That also has an impact on what you can charge and how much you can earn from each book sales. Watch, listen and learn.

Here are the highlights:
  • 1:02 Who’s Brenda Dempsey
  • 5:21 Traditional Publishing
  • 6:35 Partner Publishing
  • 7:46 Self-Publishing
  • 13:15 How the purpose influences price
  • 17:31 How does value play into price?
  • 23:15 Biggest challenge

Next time you’re wondering “How do I know the price of my book?” remember, how you publish it will definitely have an impact.

For more about the services Brenda offers go to 

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The 3rd Wednesday of the month we look at topics like…

APR Why do I struggle to tell people what I charge?
MAY 3 simple actions when pricing objections arise
JUN Should I offer tiers/packages for different segments?
AUG How to reign in unnecessary discounting.
SEP 3 myths of raising prices

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