The Price Point

Pricing is critical to building & growing a business..
More importantly, to Your Success.
You can't do it right, when you don't know how.

Monthly live events – get pricing insights & tips

I’m Janene, The Pricing Lady. Learn how build and execute your pricing strategy effectively and confidently.

Go To Next Event
2025 Topics
January From Free Sessions to Paid Clients: How to Price and Position Discovery Calls
February Creating a Pricing Strategy That Builds Long-Term Client Relationships
March Pricing for Profit in the Service Sector: What You’re Overlooking
April Navigating Discounts and Promotions Without Undermining Your Brand
More great topics coming your way soon!

DON’T FORGET to add the date to your calendar. You’ll register via the event on my LinkedIn Profile. The button will take you there directly. The Price Point Events are typically the third Wednesday of the month at 16.00 CET.

Ever wondered...

Which customers .

If so this guide is precisely what you need.

The customers you choose to focus on, set the tone for your business. How you work, what you offer, how you offer it, what you charge and more.

This simple guide will help you think through which customer segments could be the most suitable for your business.

Ever wondered...

Should I Put My .

If so this guide is precisely what you need.

This is a strategic pricing decision. That’s great news. It means that by answering a few simple questions you can get to the answer.

12 questions with explanations and a simple checklist plus little critical thinking will help you decide the best course of action.