Small pricing adjustments aren’t just safer — they’re smarter.

In this solo episode, I share how small, regular tweaks to pricing help keep a business sustainable and profitable. I’ve seen what happens when pricing gets ignored — problems quietly build in the background until they force big, risky moves. But by treating pricing as an ongoing strategy, You can learn how to stay ahead — and stay in control.

We’ll take a look at:

• The hidden risk of leaving your prices untouched for too long
• How proposal tweaks and timing shifts protect your profit
• Why tiny moves in your process can build long-term confidence

🎧 Listen now to discover your next small step in pricing.

Favorite quotes from this episode

Episode Summary

Most businesses don’t ignore pricing on purpose.

It just slips down the list until things start to feel off. Suddenly, margins shrink, proposals stall, and confidence wavers. In this solo episode, I share with you how regular, small pricing adjustments can help you avoid that slow spiral. We walk through simple examples to show where tweaks can make the biggest impact, without scaring off clients or forcing a full-blown overhaul.

While you don’t necessarily need to do them all and the examples scratch the surface of what’s possible, my goal with this episode is to get you think about that “low hanging fruit”. Keeping it simple makes it more likely you’ll take action. And don’t forget that small changes matter, a lot.

Why Small Pricing Adjustments Matter

Small adjustments made regularly are often smarter—and safer—than big dramatic changes. They let you course-correct without risking your relationships, cash flow, or confidence. And over time, they add up to real profit.

I show you what those adjustments can look like: from proposal tweaks to shifting your tone in pricing conversations. Each one offers a low-stress way to protect your business while growing your pricing confidence. Sometimes a bigger change is needed – if you’re already well positioned than simple fine-tuning adjustments is usually all you need.

A Pricing Pause That Pays Off

What if one of your best pricing tools isn’t what you say, but what you don’t say? I explain how a simple pause after stating your price can change the outcome of a sales conversation. That space creates room for clarity, trust, and alignment. Sometimes these small pricing adjustments aren’t changing the price but instead adapting your own behavior. That’s the good news, it’s usually easier and feels less risky.

What to Tweak Before You Overhaul

Not ready for a full pricing restructure? You don’t need to be. I give examples of what to change first, like removing an underused offer element or adjusting how you frame value, so your pricing stays sustainable without starting from scratch. This episode isn’t about perfection. It’s about momentum. Getting you to think about the one small step you can take right now to start treating pricing as a living, strategic part of your business. Remember small pricing adjustments matter…and they the one you need right now might be easier than you think to do.