LIVE Web Class with Janene Liston

Pricing for
Startup
Success

Common mistakes and how to avoid them

Register now!

Two dates/times to choose from. All times are Central European time. Web Class is 45 minutes with Q&A.

Simone Köchli - Loopi

Simone Köchli

Co-Founder, Loopi

Invest in a good Pricing Strategy early on. To other startups we at Loopi say (even with limited financial resources) it is important to invest in a good pricing strategy from an early stage - it pays back! Janene has a tremendous amount of experience and an amazing personality. It is worth investing, to get her experience and support!​

Learn about 3 secrets you need to know about the Pricing mistakes Startups make that kill profits.

1

There Are 2 Super Simple Aspects of Price Any Business MUST Manage.

Most people are overly focused on one thing and kind of ignore the rest. But the best businesses effectively manage both pricing aspects. Understand the Leaky Bucket of Pricing – and what it means for you (and your team).

2

Pricing Can Either Hurt or Help Your Business – It’s Up To You.

That’s right pricing can go either way. What you know & what you (and your team) do has a huge impact on which way it goes. Your understanding of pricing makes a difference. The sooner you know what to do and how, the sooner you can reap the benefits.


3

Most Startups Make the SAME Pricing Mistakes & Are Totally Unaware

The same mistakes are made time and again in pricing but you can take steps to avoid them – to lessen the negative impact. Find out what they are and what you  (and your team) can be doing differently.

How Janene Helps You

Janene’s work is proven to help people feel more certain about what they offer, what they charge for it and to help them build more sustainably profitable businesses. You can learn how to understand the true value behind what you deliver and confidently charge the right prices.

Since 2004, Janene has been fully focused on helping businesses get better a pricing their products, services and software. First in the corporate world – where she earned her Certified Pricing Professional designation. Then later when she started her own Consultancy & Coaching business. 

She works with primarily with purpose-driven businesses who understand the importance of price and profits to business success. Her systems and tools are designed to be simple, practical and powerful assets to your business – enabling you to feel more sure about about what you charge. She’s on a mission to make sure you are not undervaluing what you offer or undercharging your clients. She helps clients like you, turn their purpose into (sustainable) profits. 

The Pricing Lady - Circle Logo - White

Janene helps small business owners, just like you. Get the right prices, work with better clients, work a less, earn more & feel more confident – typcial results her clients experience.

Ever wondered...

Which customers .

If so this guide is precisely what you need.

The customers you choose to focus on, set the tone for your business. How you work, what you offer, how you offer it, what you charge and more.

This simple guide will help you think through which customer segments could be the most suitable for your business.

Ever wondered...

Should I Put My .

If so this guide is precisely what you need.

This is a strategic pricing decision. That’s great news. It means that by answering a few simple questions you can get to the answer.

12 questions with explanations and a simple checklist plus little critical thinking will help you decide the best course of action.