Pricing in a coaching or consulting business comes with its own set of challenges. Unlike product businesses, you aren’t pricing something that’s identical every time it’s sold. Your work is often tailored to each client, your expertise is part of what people are buying, and every pricing decision can feel surprisingly personal. Should you offer […]
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Pricing isn’t just about picking a number. And yet, that’s where so many business owners get stuck — not because they don’t care, but because they’re missing the bigger picture. These top 10 episodes reveal what listeners of Live with the Pricing Lady keep coming back to: the fundamentals that make pricing not only clearer
Listener Favorites Playlist: Top Pricing Picks Read More »
Most solo business owners assume everyone else has pricing figured out. They don’t. Not because they’re failing, but because pricing isn’t something you solve once and never revisit. Even experienced business owners continue learning, adjusting, and making better pricing decisions as their businesses evolve. This playlist brings together ten guest conversations from the podcast, each
Playlist Lived & Learned: Real Pricing Lessons from Guests Read More »
Pricing conversations aren’t about proving yourself or defending what you charge. Yet that’s where many business owners instinctively go—especially when they feel uncertain. They come to me saying, “Janene, I need a list of reasons to justify my prices.” But in most service-based businesses, price isn’t the core value your clients are buying. They’re looking
Confident Pricing Conversations: Best Episodes on Communicating Prices Read More »
When it comes to pricing in your business, the biggest obstacle is often the one you don’t see: your own mindset. So much of what holds people back is happening at a subconscious level — fear, self-doubt, imposter syndrome, or old money stories. This playlist is designed to help you recognize those internal blocks and
The Inner Game of Pricing: Shift Your Mindset, Strengthen Your Prices Read More »
Most people misunderstand what pricing really is — and that misunderstanding leads them to take the wrong actions in their business. And adds to the struggle of getting started with setting prices for your business. They think pricing is just about picking a number. But setting prices is actually a thought process. It’s about gathering
Setting Prices: Where to Start Read More »
Clear, practical insights — no guests, just me. These top solo episodes from my pricing podcast are some of the most played, shared, and saved from Live with The Pricing Lady — a clear sign they’re hitting the mark with business owners like you. Inside this playlist, I tackle the real pricing challenges that come
Top Solo Episodes on Real-World Pricing Challenges Read More »
