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Pricing and high ticket strategy and growth | The Pricing Lady
Pricing and High Ticket Strategy & Growth
Pricing and high ticket strategy and growth, is what I was speaking about recently with Extus Justin on his show. Extus is an expert in strategies and business growth when it comes to high ticket sales, so he wanted to ...
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How to improve confidence in pricing | The Pricing Lady
How to Improve Your Confidence in Pricing
How to improve confidence in pricing is a question I get asked all the time. I had the pleasure to sit down with Scott Colenutt on his show Site Visibility to talk about this and more. Scott is a marketing ...
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The Pricing Lady with Nafisa Mark on the Marketing Pod
Help! How to Price My Course.
I sat down with Nafisa Mark on her show the Marketing Pod to talk about pricing in the context of how to “price my course”. Her show helps new & established online business owners gain visibility and sell with ease… ...
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Factors influencing pricing - Reason #10 - you lack the confidence
Reason #10: Lack of Confidence
​Pricing when done well, helps your business run more smoothly. However, setting the right pricing in a poor​ way makes your​ life difficult. One of the top 10 reasons small business owners struggle with pricing is ​they lack confidence in ...
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Positive Productivity Podcast - Importance of Pricing
Positive Productivity Podcast – Importance of Pricing
Importance of Pricing As a micro business to understand the importance of pricing, you have to understand the value that you bring to your customers about ​the services/products that you are selling. In other words, figure out who your target ...
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Pricing Strategy Creative Funding Show
Pricing Strategy in the Creative Funding Show
Do you struggle with Pricing Strategy but you don’t know why? ​Are you confused on how and what to charge your customers? ​Is this costing you time, money and a lot of energy? Recently I was on the Creative Funding ...
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More about me

Hi

I’m Janene, The Pricing Lady!

I’m Europe’s most trusted pricing strategist for small businesses and a Certified Pricing Professional. My mission is to empower small businesses to build the pricing strategies that help them create, communicate and charge for the value they deliver and build more sustainably profitable businesses.

Do you want to improve your profits or gain more clarity and confidence in your pricing? Book your Discovery Call and we can talk about how we can work together to turn your purpose into profits.

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Ever wondered...

Which customers .

If so this guide is precisely what you need.

The customers you choose to focus on, set the tone for your business. How you work, what you offer, how you offer it, what you charge and more.

This simple guide will help you think through which customer segments could be the most suitable for your business.

Ever wondered...

Should I Put My .

If so this guide is precisely what you need.

This is a strategic pricing decision. That’s great news. It means that by answering a few simple questions you can get to the answer.

12 questions with explanations and a simple checklist plus little critical thinking will help you decide the best course of action.