Blog
Pricing for Coaches and Consultants
Pricing in a coaching or consulting business comes with its own set of challenges. Unlike product businesses, you aren’t pricing something that’s identical every time it’s sold. Your work is often tailored to each client, your expertise is part of ...
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Listener Favorites Playlist: Top Pricing Picks
Pricing isn’t just about picking a number. And yet, that’s where so many business owners get stuck — not because they don’t care, but because they’re missing the bigger picture. These top 10 episodes reveal what listeners of Live with ...
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Playlist Lived & Learned: Real Pricing Lessons from Guests
Most solo business owners assume everyone else has pricing figured out. They don’t. Not because they’re failing, but because pricing isn’t something you solve once and never revisit. Even experienced business owners continue learning, adjusting, and making better pricing decisions ...
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Confident Pricing Conversations: Best Episodes on Communicating Prices
Pricing conversations aren’t about proving yourself or defending what you charge. Yet that’s where many business owners instinctively go—especially when they feel uncertain. They come to me saying, “Janene, I need a list of reasons to justify my prices.” But ...
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The Inner Game of Pricing: Shift Your Mindset, Strengthen Your Prices
When it comes to pricing in your business, the biggest obstacle is often the one you don’t see: your own mindset. So much of what holds people back is happening at a subconscious level — fear, self-doubt, imposter syndrome, or ...
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Setting Prices: Where to Start
Most people misunderstand what pricing really is — and that misunderstanding leads them to take the wrong actions in their business. And adds to the struggle of getting started with setting prices for your business. They think pricing is just ...
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Podcasts that have featured The Pricing Lady
More about me
Hi
I’m Janene, The Pricing Lady!
I’m Europe’s most trusted pricing strategist for small businesses and a Certified Pricing Professional. My mission is to empower small businesses to build the pricing strategies that help them create, communicate and charge for the value they deliver and build more sustainably profitable businesses.
Do you want to improve your profits or gain more clarity and confidence in your pricing? Book your Discovery Call and we can talk about how we can work together to turn your purpose into profits.
